Vetmigos Business School in collaboration with Great Group
Vetmigo is a committed and innovative company in the veterinary industry. Together with Great Group – an established player in sales, leadership and business development – we have now created a completely unique training for those of you who work in or run a veterinary clinic.
The training consists of seven different parts, all of which are included in the price. Read more about the content of each part below.
What is the training based on?
Vetmigo's Business School is based on Great Group's proven concept, which over the years has helped over 600 participants take their businesses to the next level.
Now we're making it our own - with customizations, industry-relevant elements and a clear focus on how we as veterinarians and clinic owners can create more value in every deal, without compromising on quality or care.
Who is this training suitable for?
The training is designed to suit professionals who work closely with customers – whether you are a clinic manager, veterinarian, animal nurse with customer responsibility or work in leadership, business development or reception. Anyone who wants to become better at creating sustainable relationships, clear communication and stronger business – will greatly benefit from this training.
“Vetmigo's Business School is not primarily about selling more, but about creating greater value – for both customer, colleague and clinic.”
Educational content – Vetmigos Business School
1. Better business with customized behavior (the DISC model)
We start with the most important thing: the way you treat your customers. Using the DISC model, you will learn to recognize different customer types and adapt your way of communicating – both in customer meetings and internally at the clinic. We train in practical situations where you will be given the tools to build trust faster, communicate more clearly and drive the business forward in a way that feels natural to both you and the customer.
Course opportunity
September 17, 2025
2. Digital channels as sales tools
In today’s business climate, many customer journeys begin digitally. During this day, we will explore how you as a clinic can use digital channels – such as your website, social media and email – to build relationships and generate more business opportunities. We will also look at how you as an individual can strengthen your personal brand and how the entire team can contribute to clear, consistent online communication.
Course opportunity
October 21, 2025
3. Business economics & AI in the customer meeting
A full day where you will first learn the basics of business economics – what profitability means, how you affect margins in everyday life and how you can think about pricing in a safe and clear way. In the afternoon we step into the future: how can artificial intelligence be used in practice in clinic operations? We look at AI as support in customer dialogue, administration and analysis – always with a practical connection to your everyday life.
Course opportunity
November 20, 2025
4. Successful business & customer relationships
How do we make the customer want to come back – and recommend us to others? This day focuses on building long-term relationships, taking care of the entire customer journey and getting better at driving the business forward without it feeling intrusive. You will get tools to handle objections, strengthen the customer's decision-making power and create dialogue that builds loyalty. We end with reflection on joy, motivation and job satisfaction in everyday life.
Course opportunity
December 10, 2025
5. Business law & sustainable business
The first half of the day is devoted to basic law related to customer relationships, contracts and responsibilities within clinic operations. We go through common pitfalls and what is important to consider – especially in customer-facing professional roles. The second half focuses on sustainability: what does it mean in practice for a veterinary clinic and how can sustainable business thinking become a competitive advantage? You will gain insights into how you can work strategically with sustainability in your meetings with customers, employees and owners.
Course opportunity
January 13, 2026
6. Great Leadership – Business Leadership in Everyday Life
Whether you have a managerial role or not, you lead every day – customers, colleagues and yourself. This day is about business acumen and leadership in practice. You will get tools to create security, responsibility and forward movement in the team. We train on goal-focused communication, feedback and how to build a culture that lasts over time.
Course opportunity
February 12, 2026
7. Workbook –
Your planning & the way forward
We conclude the training with a concrete and structured working day where you summarize everything you have learned – and transform it into a concrete action plan. With the support of the Workbook, you map out your most important customers, your time, your goals and what you need to do to create better business. This is the day where we go from insight to action – with you as the hub.
“We believe that it is possible to create growth with care, profitability with quality – and business that is built on trust.”
Course opportunity
March 17, 2026
Great Network – for continued development
After the training, you will be offered membership in the Great Network – a business network with over 600 participants from Great Group's training courses. Here you will get:
Networking and exchange of experiences with like-minded people.
Four meetings per year with new insights, inspiration and business benefits.
A context where you continue to grow – both as a person and a professional.
Practical information
Course start: New dates coming soon
Place: DOSPACE Inner City Norrköping
Time: 08.30–16.30 (coffee & lunch included)
Number of participants: Max 25 participants. Registration closes when fully booked.
Ending: Graduation after the last session
Prices
SEK 32,000 excl. VAT per participant
The price includes training, course materials, lunch, coffee, diploma and membership in Great Network.
Payment terms: 20 days net
Registration for Vetmigos Business School
You are warmly welcome to register for Vetmigos Business School. Once you have registered, you will receive more information about the start of the course, etc. Registration is binding.